MELBOURNE'S AFLW program has welcomed Penrite Oil as its newest Major Partner for the 2026 season.

After joining the Demons’ AFL program as a proud partner in 2026, Penrite has further strengthened its commitment to the club by extending its support to Melbourne’s women’s program.

The Australian made, family-owned company celebrates its 100-year milestone in 2026, with its prominent logo to feature on the back of Melbourne’s AFLW playing guernseys throughout the season.

Penrite CEO Toby Dymond said the expansion of  the partnership into Melbourne’s AFLW program was an exciting next step for Penrite.

“As Penrite celebrates 100 years in 2026, we’re incredibly proud to strengthen our partnership with the Melbourne Football Club and extend our support to its AFLW program,” Dymond said.

“As a family-owned Australian business, supporting our communities and building meaningful, long-term partnerships has always been important to us. We’re proud to support the continued growth of women’s football and the opportunities it creates for players, supporters and the next generation.

“Having Penrite represented across both Melbourne’s AFL and AFLW programs during such a significant year for our business is something our family and the entire Penrite team can be very proud of. We’re looking forward to supporting the Demons throughout the season and continuing to grow the partnership together”.

Melbourne Chief of Growth Officer Tim Clarke said the club was thrilled to have Penrite continue its partnership across both of the Demons football programs.

“Penrite have been a proud partner of our AFL program this year, and we’re very excited to have them make that commitment to our AFLW program as well,” Clarke said.

“As a Melbourne-born brand, they share our values and commitment to supporting our community, and we look forward to building on this partnership across both programs.”

The partnership will continue to provide Penrite with a strong presence across Melbourne’s AFLW program, while supporting the ongoing growth and success of women’s football.